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	<title>Still Water Runs Deep</title>
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		<title>Still Water Runs Deep</title>
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		<title>Case study: Blockbuster Marches Ahead?</title>
		<link>http://yuegmca.wordpress.com/2011/03/07/case-study-blockbuster-marches-ahead/</link>
		<comments>http://yuegmca.wordpress.com/2011/03/07/case-study-blockbuster-marches-ahead/#comments</comments>
		<pubDate>Mon, 07 Mar 2011 14:00:30 +0000</pubDate>
		<dc:creator>Yue</dc:creator>
				<category><![CDATA[Marketing Research]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Communications]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing Communications]]></category>

		<guid isPermaLink="false">http://yuegmca.wordpress.com/?p=205</guid>
		<description><![CDATA[Background The article Blockbuster Marches Ahead mainly talks about Blockbuster’s failure in Germany market although Germany possesses the fourth largest video market in the world. With stagnant sales, it withdrew from Germany market only 2 years after entry, and marched toward Japanese market. Marketing Problems Blockbuster suffered from several fatal problems in dealing with Germany [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=yuegmca.wordpress.com&amp;blog=15620513&amp;post=205&amp;subd=yuegmca&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Guinness: Bottling the Perfect Brand (Group Project)</title>
		<link>http://yuegmca.wordpress.com/2011/02/28/guinness-bottling-the-perfect-brand/</link>
		<comments>http://yuegmca.wordpress.com/2011/02/28/guinness-bottling-the-perfect-brand/#comments</comments>
		<pubDate>Mon, 28 Feb 2011 14:00:18 +0000</pubDate>
		<dc:creator>Yue</dc:creator>
				<category><![CDATA[Brand Management]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Brand]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing Communications]]></category>

		<guid isPermaLink="false">http://yuegmca.wordpress.com/?p=175</guid>
		<description><![CDATA[NEEDS ANALYSIS The consumption of beer and alcohol is interwoven throughout human history. Beer has been produced almost as long as bread has been. In Europe, during the Middle Ages, it was a good alternative to unsanitary drinking water because of the boiling process during brewing which eliminated most germs. Beer was also a good [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=yuegmca.wordpress.com&amp;blog=15620513&amp;post=175&amp;subd=yuegmca&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Guinness 1</media:title>
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			<media:title type="html">Guinness 2</media:title>
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			<media:title type="html">Guinness 3</media:title>
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		<media:content url="http://yuegmca.files.wordpress.com/2011/02/guinness-4-1.png" medium="image">
			<media:title type="html">Guinness 4.1</media:title>
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		<media:content url="http://yuegmca.files.wordpress.com/2011/02/guinness-4-2.png" medium="image">
			<media:title type="html">Guinness 4.2</media:title>
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		<media:content url="http://yuegmca.files.wordpress.com/2011/02/guinness-5.png" medium="image">
			<media:title type="html">Guinness 5</media:title>
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		<media:content url="http://yuegmca.files.wordpress.com/2011/02/guinness-6.png" medium="image">
			<media:title type="html">Guinness 6</media:title>
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		<media:content url="http://yuegmca.files.wordpress.com/2011/02/screen-shot-2011-02-20-at-6-45-39-pm1.png" medium="image">
			<media:title type="html">Screen shot 2011-02-20 at 6.45.39 PM</media:title>
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			<media:title type="html">Screen shot 2011-02-20 at 7.03.28 PM</media:title>
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		<title>The Similarities and Differences between Hispanics and Chinese Americans in Searching for Information on Purchasing Men’s Business Attire</title>
		<link>http://yuegmca.wordpress.com/2011/02/21/the-similarities-and-differences-between-hispanics-and-chinese-americans-in-searching-for-information-on-purchasing-men%e2%80%99s-business-attire/</link>
		<comments>http://yuegmca.wordpress.com/2011/02/21/the-similarities-and-differences-between-hispanics-and-chinese-americans-in-searching-for-information-on-purchasing-men%e2%80%99s-business-attire/#comments</comments>
		<pubDate>Mon, 21 Feb 2011 14:00:10 +0000</pubDate>
		<dc:creator>Yue</dc:creator>
				<category><![CDATA[Consumer Behavior]]></category>
		<category><![CDATA[CDP]]></category>
		<category><![CDATA[Global Marketing Communications & Advertising (GMCA)]]></category>
		<category><![CDATA[Marketing Communications]]></category>

		<guid isPermaLink="false">http://yuegmca.wordpress.com/?p=167</guid>
		<description><![CDATA[Abstract This paper mainly talks about the similarities and differences between Hispanics and Chinese Americans in searching for information on purchasing men’s business attire, based on secondary data. This paper chooses two ethnic subculture groups (Hispanics and Chinese Americans) in the United States, both of which possess strong market potential. Applying the consumer decision process [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=yuegmca.wordpress.com&amp;blog=15620513&amp;post=167&amp;subd=yuegmca&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">yuegmca</media:title>
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		<title>Map Visualization</title>
		<link>http://yuegmca.wordpress.com/2011/01/24/map-visualization/</link>
		<comments>http://yuegmca.wordpress.com/2011/01/24/map-visualization/#comments</comments>
		<pubDate>Mon, 24 Jan 2011 14:00:07 +0000</pubDate>
		<dc:creator>Yue</dc:creator>
				<category><![CDATA[Creative Thinking and Problem Solving]]></category>

		<guid isPermaLink="false">http://yuegmca.wordpress.com/?p=146</guid>
		<description><![CDATA[1. Describe your concept/idea in one word. Journey 2. Describe your concept/idea in one sentence. Journey from home to school on a typical school day. 3. Describe your concept/idea in a few sentences/one paragraph. My journey from home to school includes three parts: taking Bus 86, Red line, and Green line. Although I enjoy the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=yuegmca.wordpress.com&amp;blog=15620513&amp;post=146&amp;subd=yuegmca&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">yuegmca</media:title>
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		<media:content url="http://yuegmca.files.wordpress.com/2011/01/1.jpg?w=300" medium="image">
			<media:title type="html">1</media:title>
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		<media:content url="http://yuegmca.files.wordpress.com/2011/01/2.jpg?w=300" medium="image">
			<media:title type="html">2</media:title>
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		<media:content url="http://yuegmca.files.wordpress.com/2011/01/3.jpg?w=300" medium="image">
			<media:title type="html">3</media:title>
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		<media:content url="http://yuegmca.files.wordpress.com/2011/01/4.jpg?w=300" medium="image">
			<media:title type="html">4</media:title>
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		<media:content url="http://yuegmca.files.wordpress.com/2011/01/5.jpg?w=300" medium="image">
			<media:title type="html">5</media:title>
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		<media:content url="http://yuegmca.files.wordpress.com/2011/01/6.jpg?w=300" medium="image">
			<media:title type="html">6</media:title>
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		<media:content url="http://yuegmca.files.wordpress.com/2011/01/7.jpg?w=300" medium="image">
			<media:title type="html">7</media:title>
		</media:content>

		<media:content url="http://yuegmca.files.wordpress.com/2011/01/8.jpg?w=300" medium="image">
			<media:title type="html">8</media:title>
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		<media:content url="http://yuegmca.files.wordpress.com/2011/01/9.jpg?w=300" medium="image">
			<media:title type="html">9</media:title>
		</media:content>

		<media:content url="http://yuegmca.files.wordpress.com/2011/01/10.jpg?w=300" medium="image">
			<media:title type="html">10</media:title>
		</media:content>

		<media:content url="http://yuegmca.files.wordpress.com/2011/01/11.jpg?w=300" medium="image">
			<media:title type="html">11</media:title>
		</media:content>

		<media:content url="http://yuegmca.files.wordpress.com/2011/01/12.jpg?w=300" medium="image">
			<media:title type="html">12</media:title>
		</media:content>

		<media:content url="http://yuegmca.files.wordpress.com/2011/01/13.jpg?w=300" medium="image">
			<media:title type="html">13</media:title>
		</media:content>

		<media:content url="http://yuegmca.files.wordpress.com/2011/01/14.jpg?w=300" medium="image">
			<media:title type="html">14</media:title>
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		<media:content url="http://yuegmca.files.wordpress.com/2011/01/15.jpg?w=300" medium="image">
			<media:title type="html">15</media:title>
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		<media:content url="http://yuegmca.files.wordpress.com/2011/01/16.jpg?w=300" medium="image">
			<media:title type="html">16</media:title>
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		<media:content url="http://yuegmca.files.wordpress.com/2011/01/17.jpg?w=300" medium="image">
			<media:title type="html">17</media:title>
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		<item>
		<title>Visual Self Presentation</title>
		<link>http://yuegmca.wordpress.com/2011/01/17/visual-self-presentation/</link>
		<comments>http://yuegmca.wordpress.com/2011/01/17/visual-self-presentation/#comments</comments>
		<pubDate>Mon, 17 Jan 2011 14:00:25 +0000</pubDate>
		<dc:creator>Yue</dc:creator>
				<category><![CDATA[Creative Thinking and Problem Solving]]></category>

		<guid isPermaLink="false">http://yuegmca.wordpress.com/?p=128</guid>
		<description><![CDATA[1. Describe your concept/idea in one word. Journey 2. Describe your concept/idea in one sentence. A journey from a child to a graduate student. 3. Describe your concept/idea in a few sentences/one paragraph. It’s a journey from a child to a graduate student. It’s a transformational process from constrained uniformity to released individuality. To realize [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=yuegmca.wordpress.com&amp;blog=15620513&amp;post=128&amp;subd=yuegmca&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">yuegmca</media:title>
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		<media:content url="http://yuegmca.files.wordpress.com/2011/01/study-no-play.jpg?w=300" medium="image">
			<media:title type="html">Study! No play!</media:title>
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		<media:content url="http://yuegmca.files.wordpress.com/2011/01/uniform.jpg?w=300" medium="image">
			<media:title type="html">Uniform!</media:title>
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		<media:content url="http://yuegmca.files.wordpress.com/2011/01/lock-of-freedom-and-creativity.jpg?w=300" medium="image">
			<media:title type="html">lock of freedom and creativity</media:title>
		</media:content>

		<media:content url="http://yuegmca.files.wordpress.com/2011/01/college-entrance-examination.jpg?w=300" medium="image">
			<media:title type="html">College entrance examination</media:title>
		</media:content>

		<media:content url="http://yuegmca.files.wordpress.com/2011/01/not-that.jpg?w=300" medium="image">
			<media:title type="html">Not that!</media:title>
		</media:content>

		<media:content url="http://yuegmca.files.wordpress.com/2011/01/process.jpg?w=300" medium="image">
			<media:title type="html">Process</media:title>
		</media:content>

		<media:content url="http://yuegmca.files.wordpress.com/2011/01/admitted.jpg?w=300" medium="image">
			<media:title type="html">Admitted</media:title>
		</media:content>

		<media:content url="http://yuegmca.files.wordpress.com/2011/01/expression-necessary-to-evolution.jpg?w=300" medium="image">
			<media:title type="html">Expression necessary to evolution</media:title>
		</media:content>

		<media:content url="http://yuegmca.files.wordpress.com/2011/01/new-world.jpg?w=231" medium="image">
			<media:title type="html">New world!</media:title>
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